Your website plays a key part in each element of your
marketing mix. But, few marketers have the experience required to master this complex channel. We’ve put together
this e-book packed with straightforward advice to help marketers lead the way in creating websites that customers
love and that drive results.
This is for you if:
- you’re familiar with traditional marketing concepts, but aren’t sure how to manage a website effectively
- or: you need to overhaul your digital marketing strategy and don’t know where to start
- or: you want to be able to communicate more effectively with your web agency or in-house team